Bringing Power to the People: Community-Scale Energy Efficiency Improvements
Multifamily building residents—renters in particular—often fall through the cracks of traditional energy efficiency offerings. Building residents rarely have the ability or long-term incentive to pay for energy upgrades in their homes, and building owners have little motivation to reduce energy costs borne by residents. Standard utility energy efficiency programs—which rely mainly on financial incentives to encourage participation—have had little impact in encouraging efficiency.
Last spring, a group of DUSP graduate students devised a new model for multifamily energy efficiency in a practicum course led by Professors Harvey Michaels and Larry Susskind. The students proposed a solution that was based in equal parts on the use of non-financial incentives to encourage participation through a engaged city-scale implementer and community-based social marketing techniques, and the better use of building and energy consumption data to identify and target areas for potential efficiency improvements. By orienting program offerings around the social networks of communities and leveraging the energy data sources available to implementers, this model could unlock energy efficiency savings that have previously been off-limits to program administrators.
As a result of this effort, NSTAR and the City of Cambridge are working with MIT to scope out a pilot energy efficiency program in Cambridge that takes into account the added complexity of the multifamily sector. Read the group’s report here.